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Content Creation

Creating content doesn’t need to be tedious!
Enjoy this collection of fun, mindful resources to reshape your view of content creation 🌻

content creator filming a video

Carefree content creation for the overthinker

A little food for thought: This quote is perfect for the unsteady cook, but also applies to creating content.

By Sandy Norman, 3 years6th July 2023 ago
chocolate brownies with nuts sprinkled on top

How to make your visual content stand out

Visual content stands out, whether a photograph, video or GIF.

The content that stands out the most – and catches the eye of your ideal audience – is the content that has the most heart and passion behind it.

By Sandy Norman, 3 years3rd July 2023 ago
girl listening to music in front of a window wearing headphones

The Storyteller’s Playlist: Musical inspiration to craft your brand story

As a storyteller you more than likely have a piece of music that you turn to when looking for content inspiration or a little pick-me-up.

By Sandy Norman, 3 years29th June 2023 ago
lady reading a book on the couch

3 Questions to help you craft your brand story

The story that your content tells should spark an emotional response from your audience. This could be in the shape of feel-good content, humorous content, or relatable content.

By Sandy Norman, 3 years26th June 2023 ago
person writing in a notebook

Create your own content check in process

With so many (often welcome) distractions, it can be helpful to have a little “Content Check In” to keep focus and find your flow again.

By Sandy Norman, 3 years24th June 2023 ago

How to make your seasonal content evergreen

Today we’re looking at how to turn your seasonal content evergreen.

By Sandy Norman, 3 years20th January 2023 ago

Exploring creativity in business on the Journey to Fans podcast with Desola Davis

I had the best time chatting to Desola Davis on her inspirational podcast Journey to Fans.

By Sandy Norman, 3 years2nd November 2022 ago

Creating and repurposing seasonal content

Seasonal content may seem like it doesn’t have a long lifespan. But with the power of search (here I go again), your seasonal content can continue to surface during certain times of the year.

By Sandy Norman, 3 years20th October 2022 ago

How to keep your content evergreen

The term “evergreen content” is often thrown around by SEO experts and content creators.

But what does it actually mean?

By Sandy Norman, 3 years6th October 2022 ago

Search engine optimisation and Pinterest: The slow content burn

Do you have a content strategy that has your business’s long term success in mind?

By Sandy Norman, 3 years18th August 2022 ago

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